The Challenge
Bell Janitorial Supply faced a common dilemma in the sales world: their reps were spending too much time on administrative tasks, cutting into valuable face-time with customers. With half their team being relatively new, they also struggled to onboard effectively and replicate the success of top performers.
"Before Voze, we struggled with consistency across our team and maximizing selling time," says Brad Crockett, Sales Director at Bell Janitorial Supply. "With half our team being relatively new, we needed a way to streamline processes and boost performance."
The Solution
Voze helped Bell's sales reps focus on the right behaviors, products, and buyers. The simple note-taking feature let reps quickly log customer interactions, while smart automation handled the admin work.
A key feature was the Detailed Activity Report, showing new team members exactly what successful reps were doing differently.
"We've got a dashboard that allows them to see, 'If you want to be like so-and-so, here's the work that they're doing,'" Crockett explains. "They have a pathway, they have something to mirror that helps them achieve success."
The Results
The impact of Voze on Bell Janitorial Supply's sales performance was substantial. Brad Crockett summarizes it best:
"Those who have been engaged with Voze are closing the most deals. They're buying themselves additional time to be in front of customers, and therefore, they're able to close more deals or have more interactions."
This increased efficiency translated to measurable improvements:
- Several hours saved per week, per sales rep
- Increased face-to-face time with customers
- Significant increase in closed deals
- Faster onboarding for new salespeople
"As they've followed this approach, sales numbers start to creep up because demos, presentations, and proposals are increasing at the right time during the sales process," Crockett notes.
