
How Voze Helps Hugh M. Cunningham Turn Complex Sales Cycles into Simple Wins

Industry
Manufacturers Representative Agencies
Challenge
Hugh M. Cunningham needed to sync multiple departments and prevent missed details that could lose bids, while helping sales reps stay organized in their fast-paced environment. Their biggest hurdles were keeping everyone updated on project changes and making sure reps had time for relationship-building instead of admin work.
Results
Voze gave reps a 47-second solution to share updates after each customer visit, keeping all departments informed and preventing scrambles over missed details. The simple communication flow helped the team catch vendor issues early and gave managers proof to back up their requests.
It's a constant reminder– take 45 seconds after calls to share insights that shape decisions.
Aaron Reeves
VP of Sales @ Hugh M. Cunningham
A chaotic scramble within a challenging industry can be created when critical bid details surface too late. VP of Sales Aaron Reeves refused to have his Building Products Sales Agency blindsided again.
Exponential growth and precise communication within Hugh M. Cunningham's departments became challenging. All departments must be in sync. We must know what our right and left hand are always doing. One misstep between Marketing, Project sales, Engineering, Wholesale, and contractor channels can be the difference between winning and losing a job. Reps live the nonstop hustle: "Going into a call, get out, phone calls, emails, traveling to your next account...its a constant blocking and tackling business. You must be organized at every level."
Enter Voze – transforming daily sales activity into simple, focused actions. The platform helps reps plan efficient routes, focus on priority accounts, and auto-log project updates into shareable records.
"We win deals when we are face-to-face with customers. Have a meal with them, catch a ball game or play golf? Are you spending time outside of work building relationships?" stated Reeves on sales keys beyond bids. With Voze notifications as deals pass between roles, surprises causing scramble fade.
Ongoing adoption building has been about reinforcing value: "It's a constant reminder - take 45 seconds after calls to share insights that shape decisions," Aaron stated.
The bottom line at Hugh M. Cunningham according to Associate Development Manager Lori Zimmer: "Already Voze aided an ongoing vendor issue with actual proof behind requests."